“Fake TripAdvisor reviewers face legal action”
22 Oct 2010
“Fraudulent contributors to TripAdvisor, and other user-generated review sites, are to be named and shamed, reports Charles Starmer-Smith.
People who post fake online hotel reviews are to be granted a two-week amnesty to remove them or face legal action, it emerged this week.
Kwikchex, which describes itself as an online reputation-management company, told Telegraph Travel that next month it will publish a list of “thousands” of reviewers it suspects of posting fraudulent and defamatory comments.”
Read the full article on the Telegraph Online – click here