‘Fake reviews of a restaurant named Oscar’s, billed as having “Michelin-starred food,” reportedly had diners looking for the eatery in an alley filled with garbage cans.’
‘“The listing featured over-the-top reviews for a fake business, but it went undetected for more than two months,” Chris Emmins, co-founder of the online reputation management firm KwikChex, told the Telegraph. “It’s difficult to see how TripAdvisor’s system can detect elaborate fraud, if they can’t detect one like this.”’
KwikChex is legally compliant with the Online Dispute Resolution, more details
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