Posts Tagged
‘News’

In February 2012 after challenging TripAdvisor over fake reviews for more than a year, a complaint submitted by KwikChex to the UK Advertising Standards Authority (ASA) was upheld. In the ruling, phrases such as “reviews you can trust” and “reviews from real travelers” were judged to be misleading and   TripAdvisor were instructed not to […]

Credits: Daily Mail – Thisismoney.co.uk By Alisha Rouse for Money Mail, 27 July 2016 Couple win £7,000 victory over faulty timeshare escape contract following 18-month legal battle ‘The Walkers’ victory is believed to be the first of its kind in Britain. Chris Emmins, founder of KwikChex, a company that investigates other firms and helped the […]

Google has announced that it is abandoning it’s ‘real name’ policy for Google+, which affects Google Reviews and YouTube usage. Coverage in the Guardian: https://www.theguardian.com/technology/2014/jul/16/youtube-trolls-google-real-name-commenter-policy In truth, it was a minor attempt anyway at trying to tackle malice and lies, because Google didn’t authenticate the ‘real names’ anyway – but at a time when review […]

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