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‘online complaints’

ASA report shows 35% increase in complaints about online ads

19th August 2015

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Advertising Standards Authority, ASA, e-mails, emails, internet advertising, KwikChex, online complaints, SMS text messaging, www.asa.org.uk, www.kwikchex.com

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The UK Advertising Standards Authority (ASA) annual report for 2014 clearly demonstrated that there are very justifiable concerns regarding misleading content in online /digital advertising and promotion. They reveal a 35% increase in complaints about online advertising. In 2014, the Internet overtook television for the first time as the most complained about medium, with 13,477 […]

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