Travel - KwikChex

CHOICE study shows fake hotel and travel reviews are common

13th November 2013

CHOICE, hotel, reviews, Travel, www.news.com.au

All News/Blog, Blog, Online Defamation News

Credits: News.com.au FAKE hotel reviews are becoming more common and travellers should not rely on user-generated content says research released today by CHOICE. “The boom in hotel review sites has given rise to the practice of ‘astroturfing’ or the writing of fake reviews by companies to promote their own accommodation,” says CHOICE Head of Media […]

Worldwide Timeshare Hypermarket Supporting Online Verification to Help Protect Consumers

3rd January 2013

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fully disclosed, KwikChex, timeshare, Travel, TrustChex, validate

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The newly announced TrustChex resources from KwikChex will be the most reliable and fastest way to cut through the typically confusing results that consumers see in online search results. Some sectors, such as travel and in particular timeshare are so problematical that consumers stand little or no chance in distinguishing truth from fraud. From websites […]

TripAdvisor: hotel owners fear growing ‘blackmail’ threats from guests online

22nd November 2011

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blackmail, KwikChex, KwikChex.com, reviews, The Telegraph, Travel, tripadvisor, www.telegraph.co.uk

All News/Blog, Blog, KwikChex In The Media

Credits: The Telegraph – Travel “Guests are attempting to blackmail hotels and businesses into paying hundreds of pounds by threatening to write bad reviews on the online site TripAdvisor, it has been reported. “ “TripAdvisor carries more the reviews which it claims are honest, reliable and written by “real travellers around the world”. But online […]

Pressure builds on TripAdvisor over reviews

11th November 2011

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Advertising Standards Agency, ASA, defamation, KwikChex, laws, Oliver Smith, reviews, The Telegraph, Travel, tripadvisor

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Credits: The Telegraph – Travel By: Oliver Smith “TripAdvisor, the travel review website, may have to change the way it operates if proposed changes to defamation laws go ahead and a new complaint being considered by the Advertising Standards Agency (ASA) is upheld.” “Several hoteliers are also taking legal action individually against the website for […]

TripAdvisor: upmarket hotelier faces ruin after website ‘red flags hotel’

1st October 2011

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Andrew Hough, hotel, hotelier, red flags, The Telegraph, Travel, tripadvisor

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Credits: The Telegraph – Travel By: Andrew Hough “A businesswoman who operates a high-end hotel is facing financial ruin after a customer’s positive online review on TripAdvisor was suspected of being written by management.” “TripAdvisor carries more 50 millions reviews which it claims are honest, reliable and written by “real travellers around the world”. But […]

Selling Travel With Words, Not Images

21st September 2011

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Advertising Standards Authority, Andrew Adam Newman, ASA, KwikChex, Oyster.com, The New York Times, Travel, tripadvisor

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Credits: The New York Times By: Andrew Adam Newman “While Web sites like TripAdvisor, which is owned by Expedia, amass consumer reviews, Oyster relies instead on 45 full-time reviewers who stay in hotels incognito and post their reviews and photographs.” “Earlier this month, the Advertising Standards Authority in Britain announced it was investigating the veracity […]